Our second week of the project started with a early morning meeting and discussion with faculty from the Universitas Gadjah Mada in Bulaksumur, Yogyakarta. Our main agenda for the meeting was to gain a broader understanding of the agriculture sector in general and cacao industry in particular in Indonesia. We were all converging on the …
Jan 11th: Market Research
Today we researched Cau's market presence in Bali. We visited half a dozen supermarkets in Seminyak and Kuta, ranging from Carrefour, Pepito, Lotte Mart and Krishna Market. We specifically looked for quantity and variety of Cau Chocolates in those supermarkets, and the chocolate's physical placement. Cau had premium booths in some supermarkets, as shown in …
Jan 10th: Learning from the Competition
A little delayed on this update, but Thursday we began our day by focusing on Pod Chocolates, another chocolate producer located in Bali. We had seen their products in supermarkets around the region as we had done our previous market research and were curious to see their facilities and capacity. Pod Chocolates was founded in …
